Conversational B2B commerce with policy enforcement built in.
IMV B2B Commerce helps business buyers find products, request quotes, reorder, negotiate, and buy through guided conversations while enforcing account catalogs, contract pricing, approvals, payment terms, credit rules, inventory promises, and audit trails.
The conversation can recommend, quote, reserve, or route only within approved account rules.
B2B buying is conversational, but the rules are not optional.
A business buyer may ask naturally, but the platform must still enforce company account structure, buyer roles, quote authority, contract pricing, credit limits, payment terms, tax rules, fulfillment constraints, and approval policies.
Treat every B2B conversation as a governed commerce workflow connected to account data, catalog rules, inventory, orders, finance, and audit history.
Account complexity
Companies can have locations, departments, buyers, approvers, admins, budgets, and tax profiles.
Pricing complexity
Contract catalogs, negotiated pricing, volume breaks, quote terms, and customer-specific lists must be honored.
Approval complexity
Orders, quotes, substitutions, credit use, and expedited fulfillment can require policy-driven approvals.
AI risk
Conversational agents must not invent prices, bypass approvals, expose restricted SKUs, or promise unavailable inventory.
Every buyer interaction starts with who the buyer represents.
IMV can model the company, location, buyer role, permissions, terms, catalogs, and tax context before showing products or recommending actions.
Company hierarchy
Parent accounts, locations, departments, purchasing groups, buyers, approvers, and admins.
Buyer permissions
Role-based visibility, spend limits, quote rights, order rights, substitutions, and approval rules.
Account terms
Payment terms, credit status, tax exemptions, shipping rules, purchase order requirements, and deposits.
Catalog entitlements
Approved SKUs, contract pricing, volume tiers, bundles, negotiated lists, and restricted items.
From natural request to governed transaction.
The buyer can speak naturally, but the platform translates the request into a policy-checked commerce workflow.
Understand request
Need, quantity, timeline, location, buyer identity, account, budget, and preferred fulfillment.
Apply policy
Catalog visibility, pricing, terms, approvals, credit, tax, substitution, and inventory rules.
Propose path
Recommend order, quote, reorder, split fulfillment, approval route, or human handoff.
Audit action
Record policy checks, approvals, price source, inventory promise, and buyer consent.
Policy enforcement matrix
Governance must happen before the AI speaks confidently.
Conversational commerce becomes trustworthy when every response is checked against account, catalog, pricing, inventory, fulfillment, finance, legal, and approval policies before it is shown to the buyer.
Review policy modelSome B2B purchases should become quotes before they become orders.
IMV can route high-value, negotiated, restricted, or inventory-sensitive requests into quote workflows while keeping the buyer conversation and policy checks attached.
Request
Buyer asks for quantity, delivery, substitutions, or negotiated terms.
Review
Seller validates price, margin, inventory, credit, and approvals.
Convert
Approved quote becomes order with full audit and fulfillment context.
The answer should reflect the buyer's actual commercial relationship.
A B2B buyer may have access to specific products, prices, minimums, volume tiers, substitutions, payment terms, and fulfillment rules. IMV can make those rules visible to commerce, search, and conversational agents.
Connect inventory truthExpose only the products approved for the company, location, role, or market.
Apply negotiated price books, volume tiers, exceptions, and quote-specific terms.
Net terms, deposits, credit status, PO requirements, and payment method rules.
Availability, allocation, delivery windows, ship-to permissions, and split fulfillment.
Governance evidence
Every AI-assisted B2B action needs an explainable trail.
Governance should not disappear inside the conversation. IMV can preserve the evidence required for sales, finance, compliance, customer service, and account management.
See finance controlsB2B Commerce belongs inside the retail operating platform.
Conversational B2B becomes safer and more useful when it can check ecommerce, inventory, orders, accounting, search, and LLM catalog services before acting.
Map what your conversational B2B buyer is allowed to see, say, quote, and buy.
We can review account hierarchy, catalogs, contract pricing, approval thresholds, payment terms, credit limits, fulfillment rules, AI guardrails, and audit requirements.